A Year-Long Partnership in Rebranding and Sustained Engagement In the fast-paced and competitive fintech landscape of Kathmandu, a digital wallet’s success hinges on two things: trust and clear communication. I had the privilege of partnering with MOCO – Digital Wallet…
Setting the Tone with a Voice of Mindfulness: How a Feature Became a Feeling In today’s marketing landscape, consumers expect brands to connect with them on a deeper, more authentic level. During my time with ACT360, I was presented with…
Crafting a Campaign of Empathy, Awareness, and Natural Relief When I was brought on to lead the campaign for the Nuga Menstrual Relief Roll-On, I knew the project required more than just a standard marketing plan. It was an opportunity…
How a Strategic Giveaway Drove Brand Awareness and App Engagement As the Campaign Lead, I had the exciting opportunity to orchestrate a major partnership between AIMA EV, a leading electric vehicle brand, and Bhoj Deals, one of Nepal’s most popular…